How do I connect my Google AdWords account?



You are able to connect one Google AdWords account per Campaign in Raven. We recommend using an MCC account, if available.

  1. Navigate to PPC > Google AdWords and click the Add Google AdWords Account button.
  2. If you already have Google Accounts connected, you will be presented with a dropdown menu for selecting one of those accounts. If you see the account you were planning on connecting in this list, choose the account and click Use This Account. Otherwise, click the New Account button.


  3. You will be directed to a Google page asking if you would want to allow Raven to access your account. Click the Accept button.


  4. Select a specific AdWords Account. Raven recommends connecting My Client Center (MCC) accounts, which contain multiple AdWords accounts. If you are connecting a single AdWords account, you may be required to enter your Customer ID.

AdWords Account Settings

Choose a Different Customer Account

If you connected a MCC account in Raven, you can change the active account in Settings. Click the Tool Options button, choose Customize Settings from the menu and navigate to the Customer Accounts tab. Choose a new Customer Account from the dropdown menu and click Submit to save your changes.

Reconnecting AdWords Accounts

If you'd like to tie a different AdWords account to the current Campaign or reconnect your account, you can do so by clicking the Tool Options button in Google AdWords and choosing Customize Settings from the menu. In the window that appears, select the Reset Connection tab and click the Reset Connection button.

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